About Designie — Sydney web design agency founded by Wisam
Tozah.
Architecting digital legacies where artistic rebellion meets technical precision.
Designie is a Sydney web design and software studio. We design and build custom websites, e-commerce stores, web applications and brand identities for Australian businesses — everything coded from scratch, with no templates, no page builders and no per-seat licence fees.
The studio is deliberately small. You deal with the person doing the work, not an account manager relaying messages to an offshore team. That means fewer projects at a time, and a lot more attention on each of them.

Wisam
Founder & Lead Creative
Saving the internet from
boring websites.
I started Designie with a singular, rebellious vision: to bridge the gap between high-end aesthetic design and hardcore software engineering.
Most agencies excel at one but fail at the other. We dominate both. We don't just build pages; we build revenue-generating assets that command attention.
My philosophy is simple: Your website is your best employee. It never sleeps, never takes a holiday, and if built right, it never stops selling.
"We don't just follow trends; we set the standard for what a digital experience should be."
The Arsenal.
Our technical foundation is built on the most powerful tools in the modern web ecosystem.
React / Next.js
Framework
TypeScript
Language
Tailwind CSS
Styling
Framer Motion
Animation
Figma
UI/UX Design
Firebase / GCP
Backend
Strategy First
Design without strategy is just art. We build with purpose, focusing on your business goals and conversion metrics.
Technical Mastery
From complex SaaS architectures to seamless animations, our engineering is built for performance and scale.
Aesthetic Excellence
We believe in the power of beauty. Our designs are crafted to command attention and build instant trust.
Design and engineering, under one roof.
Most studios do one and outsource the other. Designie does both, which is why the thing that gets designed is the thing that actually ships.
Websites and e-commerce
Marketing sites, service businesses and online stores — hand-coded, fast, mobile-first and structured so Google can actually read them.
Web design in SydneyCustom web applications
Multi-tenant platforms, internal tools, CRMs and business systems built for one company, which then owns the code and the data outright.
SaaS and app developmentEngineering consultancy software
Our deepest specialism: one system replacing the stack of per-user subscriptions a consultancy runs — timesheets, projects, invoicing, leave, approvals and fleet.
Consultancy practice softwareBrand identity
Logo, colour, typography and the rules that hold them together, so you look like the same company on a website, an invoice and a vehicle wrap.
Branding and logo designWho is behind it
Designie was founded by Wisam Tozah, a project manager and engineer who still works inside the engineering consultancy industry. That background is the reason the studio understands timesheets, fee budgets, variations and approval chains as well as it understands typography and page speed.
It also shapes how projects run. Scope, cost and program are treated the way an engineering project treats them — written down, agreed up front and tracked — rather than discovered halfway through.
What working with us looks like
- You own everything. The code, the data and the hosting account are yours — there is no proprietary platform holding your site hostage.
- Fixed scope, fixed price. Terms are a 50% deposit and 50% on completion, agreed before a line of code is written.
- On site across Greater Sydney — CBD, Inner West, North Shore, Northern Beaches, Eastern Suburbs, Parramatta, Western Sydney, the Hills and the Sutherland Shire — and remote anywhere in Australia.
- Australian Eastern Time. You are not waiting overnight for an answer from another timezone.
Curious what a project costs? Get a ballpark in 60 seconds, or read how we run a project.
"We don't just build websites; we craft platforms that dominate."
Designie Manifesto